I worked as the sole Creative Copywriter at global fashion brand, Oasis, for almost two years. I wrote copy across all communication touch-points, both online and in-store. During the time I worked at Oasis, the brand went through a full brand refresh and I played a significant role in developing and implementing the new brand voice. I also assisted with writing copy, planning communications and managing social media content for top tier campaigns and celebrity collaborations.
Lovely Does It campaign
Featuring Katie Piper, Nadiya Hussain and Kara Tointon.
Lovely Does It campaign
England Netball Team
Love is Lovely for PRIDE
Oasis bridesmaids collection
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Oasis x Royal Observatory Greenwich
The 'doing' of autumn.
Autumning campaign
Everyday communications